Emotional Profile
(Nostalgia · Jul 2026)
People who grew up in the '80s or discovered this anthem later find themselves transported to moments of first love and youthful optimism. The song captures that bittersweet space where joy and heartbreak coexist—when asking 'what is love?' felt urgent and real. Listeners return to it whenever they need to revisit that particular kind of vulnerability, finding comfort in its earnest questioning of the heart's deepest mystery.
Nostalgia hits you first—that immediate rush of recognizing something timeless—and it cracks open a door to pure joy. You're suddenly transported to a moment when life felt simpler, when the 80s seemed to stretch endlessly ahead, full of hope and possibility. That feeling of innocent brightness unlocks something you didn't know you were missing.
You come back to this song when you need to remember who you were. Maybe you catch it unexpectedly in a gas station or it surfaces in your mind after years of silence, and you're right back at art college, driving without a care, or standing in front of a screen watching the story unfold. It's the song that reminds you the music of that era didn't age—you did.
Howard Jones crafted an intellectual meditation on love's nature, yet listeners transformed it into a time machine—the song's synth-pop brightness became a portal to their own romantic memories rather than a philosophical inquiry. The gap reveals how abstract questions about emotion often hit deepest when they remind us of what we've already felt and lost.